Accounting errors happen. But when they go undetected, uncorrected, or—worse yet—intentionally concealed, the fallout can be severe. Car dealerships are no exception to this rule, and the recent story of a Macy’s employee’s accounting misstep should serve as a cautionary tale for dealer principals and general managers alike. The Macy’s Misstep: A Warning for All Industries On December 11, …
Want Customers to Open Your Emails? Here’s What Not to Do
As the whirlwind of "Black Friday – Small Business Saturday – Cyber Monday – Giving Tuesday" finally subsides, it’s safe to say that many of us are feeling overwhelmed by the sheer volume of emails that flooded our inboxes. If you’re reading this, thank you for taking the time to open it — I’m sure you’ve had more than your fair share of marketing messages lately. In fact, I received over 600 …
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Stealing Success: How Messy Books Put Dealerships at Risk
There’s nothing quite like the feeling of losing money—not in the thrilling, stock-market-plummet way, but in the "Wait, didn’t we have cash here yesterday?" kind of way. I’ve met so many dealers who are sales superstars, yet at the end of the month, their profit margins seem to evaporate once everything is in for end-of-month. The culprit? Their books. Or, as I like to call them, "The Chronicles …
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13 Reasons to Be Thankful This Season (From a Real Car Gal)
'Tis the season to be thankful. As we move through the next several weeks of the holidays, I wanted to share a few things that car dealership folks are likely to be thankful for. In automotive retail, your time isn’t really your own. Long hours at the store are dedicated to one thing: making customers feel at home. During the holidays, that mission takes on a unique twist as many shoppers come …
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