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Everything about your website including the structure, layout, content - even the way it looks and the way it works - is determined by the website design. What is website design? Website design is an all encompassing term but if you ask what it means to a sampling of business people, you'll often get varying viewpoints. To the small business owner, it just means "I need a website. Can you …
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Everybody wants to be in great shape. Whether it's your business or your body, achieving good health isn't always easy. When it comes to answering your customers' questions, solving their concerns and converting site visitors into customers, your blog is a key component to a healthy regimen. A great blog post has many moving parts and it's your decision whether you want to put forth a half-hearted …
Whether your social media marketing is in-house or outsourced, it's often difficult to see where the gaps are between your current successes and where you need to be. Your inbox is full of tips, tools and hacks to “improve” results and it's exhausting. The best way to remove the guesswork is with a social media audit. As social media has matured and become more complicated, social media audits …
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If I told you there was a simple and cost-effective way to make your business more discoverable both online and in real life, would you like to know about it? Well there is! It's called Google My Business. What is Google My Business? Google My Business (commonly known as GMB, and formerly known as Google Local and Google Places) is a free, simple-to-use tool that allows businesses with …
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