Maximize resources. Secure your profit.
Online reviews are now an integral part of the purchase journey as consumers seek out opinions from "someone like me." 88% of consumers trust online reviews as much as personal recommendations. But getting online reviews is not a simple task. The number one criticism I hear from business owners and managers is how difficult it is to obtain online reviews with any sort of consistency. We're …
Continue Reading about Do’s and Don’ts for Getting Online Reviews →
Every business owner wants to see glowing online reviews and comments about their organization. It's natural for us to only want the positives pointed out in public. When negative online reviews happen, your first reaction is to retaliate, blame, and/or deny they exist. But what if you started looking at your negative online reviews with as much enthusiasm as the positive reviews? I know all …
Continue Reading about Negative Online Reviews: 3 Positive Ways They Affect Your Business →
When you venture out into the world of Facebook advertising, are you focused on the right strategy? Even if you're an ace at analyzing and you're happy with your results, there's a big, huge component that gets missed a lot. Making this simple but colossal mistake in your Facebook ads strategy will cost you. Avoiding it will allow you to see better results and perhaps spend less. Chances are, …
Continue Reading about Don’t Make This Huge Mistake with Your Facebook Ads Strategy →
Are you one of the many business owners or managers who find it difficult to manage online reputation? There are literally hundreds of places where your customers can go to share their opinions. While the specific sites and services will continue to evolve over time, there will always be a need for solid strategies to grow, improve and sustain a business' online reputation. Although each review …
Continue Reading about 7 Basic Steps to Optimize Your Business Online Reputation →
