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Social media is a crowded space. It's matured and more complex than ever. The effort required now to get found, followed and favorited is enormous. It all hinges on your social media content and how relevant it is with your customers and prospects. Rel•e•vance: The ability to retrieve and publish material that satisfies the needs of the user. One of the most common questions people have about …
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Let me ask you a question: Would you rather have a few thousand disengaged followers or a few hundred raving fans? If your answer was raving fans, stick around my friend! You have an opportunity to position yourself to have an impact on your clients now and in the foreseeable future with automotive social selling. What is Social Selling? Social selling is a sales technique that allows …
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Whether you’re new to car sales, been at it a long time or are somewhere in between, everyone is always looking for new and better ways to sell more cars. If you're looking for a unique way to stand out, automotive social selling is your answer. If you're one of a handful of sales professionals that's already discovered how social media can increase your numbers, you know it's tough to come up …
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With the increase of consumer preference to use online channels for communication, it's crucial to devote attention to who might be best equipped to handle these valuable relationships. Social media is marketing, PR, sales and customer service all wrapped up into one. Every social media manager needs specific, unique skills to ensure a retailer's digital reputation is protected. "Hiring the best …
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