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It's time to get visible. Allow me to introduce you to a concept called Web 3.0, which represents the next iteration or phase of the evolution of the Internet and it could potentially be as disruptive and represent as big a paradigm shift as Web 2.0. The internet is arguably the most important technology revolution in the history of humankind. Although the industry has evolved considerably …
Continue Reading about How to Stand Out in Web 3.0 [hint: It’s all about community] →
Outsourcing social media might make sense for your business right now, given all the disruption in retailing and changes in consumer shopping habits. Social media is a powerful tool for businesses big and small, and it can exhaust a lot of resources that are needed elsewhere. If you can’t find the time to create content, maintain an online presence and be active online, you should consider …
Continue Reading about How to Avoid the Pitfalls of Outsourcing Social Media →
Social Selling is a sales technique that allows salespeople to laser-target their prospecting and establish rapport through existing connections. Fundamentally, it's the process you use to help social shoppers become customers. As consumers spend more time at home and online, using the right Social Selling strategies can help salespeople connect with a potential customer, and continue a …
Continue Reading about 3 Social Selling Success Drivers and How to Leverage Them →
Social Selling is a buzzword that's tossed around a lot but many aren't really sure what it is. Frankly, it has a few connotations. Some think it’s the same as social media marketing. (Spoiler: It’s not.) At its core, Social Selling is the act of developing referrals, leads and sales using social media (and other digital channels). It allows salespeople and entrepreneurs to laser-target their …
Continue Reading about Practice Makes Profit: The Six P’s of Social Selling →
