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If there's one thing I've learned in the eight years I've been volunteering for a non-profit, it's that everyone wants to raise more money to help their cause. In my case, the cause is horse rescue, but building a passionate audience is something every business, including non-profits, must do to stay solvent and serve their mission. Getting actual donations in your bank account is the end result …
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Everyone would like to sell more, but not everybody knows precisely how. The answer may be right at your fingertips. Social Selling increases your reach enabling you to sell more by leveraging the trusted relationships you've built up over the last month, year or your entire career. Before social media, people bought from people in social ways. Today, we have Facebook, Instagram, Twitter, …
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Still on the fence about incorporating Social Selling within your organization's sales process? Maybe you're looking for more evidence that it works before you allow your sales team to use social media? With numbers as high as 70% of the sales process completed by the time a prospect contacts you, the time is now to turn your salespeople into savvy social sellers. What is Social Selling? Social …
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In automotive retail, we've never had a more complicated time making transactions easy and frictionless. So-called "omnichannel retail" empowers retailers to reach consumers at every touchpoint of the buying experience - online and off - to provide a pleasing consumer experience across all channels. But information is traveling much faster than any of us expected and many organizations are finding …
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