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Let’s paint a picture. A dealership is hemorrhaging money, the books are in disarray with likelihood of many pending write-offs, and employees are struggling to keep up. You might expect leadership to be deeply engaged, actively seeking solutions, and driving change to turn things around. But the reality in many cases is quite different. There is often a surprising lack of urgency to address these …
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Artificial Intelligence (AI) has taken center stage. It's not just a buzzword but a fundamental shift in how brands engage with their audiences, especially on social media platforms. The power of AI lies in its ability to transform vast amounts of data into meaningful insights, streamline marketing operations, and bring a personal touch to customer interactions at scale. AI is like having a …
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Accounting errors happen. But when they go undetected, uncorrected, or—worse yet—intentionally concealed, the fallout can be severe. Car dealerships are no exception to this rule, and the recent story of a Macy’s employee’s accounting misstep should serve as a cautionary tale for dealer principals and general managers alike. The Macy’s Misstep: A Warning for All Industries On December 11, …
As the whirlwind of "Black Friday – Small Business Saturday – Cyber Monday – Giving Tuesday" finally subsides, it’s safe to say that many of us are feeling overwhelmed by the sheer volume of emails that flooded our inboxes. If you’re reading this, thank you for taking the time to open it — I’m sure you’ve had more than your fair share of marketing messages lately. In fact, I received over 600 …
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