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The speed of Social Media adoption and strategy is getting faster and more complex everyday. It's very difficult to know for sure what tactics will get you the best results. There are many companies still in the dark about the value of social marketing and advertising...and still many more who are stuck in 2011 with their social marketing tactics. The success of your social marketing tactics …
Continue Reading about 10 Outdated Social Marketing Tactics to Stop Doing Right Now →
Social Media is the go-to place where consumers get information and advice when it's time to make a purchase. In a recent study, nearly 70% of surveyed customers spend more time online than offline for pre-purchase information gathering, with a relevant number researching online only. Are your Social Media marketing methods positioned to capture those leads and sales? By now, you or your business …
Continue Reading about 5 Ways to Know if Your Social Media Marketing Methods are Failing →
"There are only two ways to influence human behavior: you can manipulate it or you can inspire it." ~Simon Sinek, Author, "Start With Why" It's a tall order to inspire customer loyalty. Every business would like to maintain and grow a loyal customer base. However, most revert to manipulative marketing to get the transaction "in the books". The point is to get them coming back again and again - …
Continue Reading about 3 Social Selling Tips to Inspire Loyalty Not Just Transactions →
Creating a personalized, customer-focused environment reveals to buyers that your business is easy and friendly to work with. There is no better way to convey an outstanding customer experience than offering helpful, useful information that prospects can readily access. A recent study by eMarketer shows that US consumers are choosing small businesses because of the personalized experiences they …
Continue Reading about Why Content Marketing is Your Ticket to More Business →
